17. January 2018
Take a listen as Lindsay talks with Drew McLellan of the Build Better Agency Podcast! We discussed how Tonic helps agencies hone their message and find the clients who are going to resonate with that message. We got into many aspects of this idea ranging from how a business owner should treat their team as their first and most important audience to how businesses can see themselves more clearly and accurately.

19. September 2017
Does growing your agency keep you up at night? Here are our tips as to how to begin to achieve the growth you want to see!

06. September 2017
You do great work, with great people and your clients love you. But you are leaving money on the table and this will ultimately spell disaster for your agency!

22. August 2017
You don't have a sales problem. You have a leadership problem. Sales leadership & coaching is critical to the success of your agency. And you can learn some great lessons by looking at your child's Little League coach!

04. August 2017
Are clients nagging you on price? Confused about value-based pricing? We have had a pendulum swing when what we need is a paradigm shift!

24. July 2017
Without a clearly defined brand, your sales will suffer. This is the first thing we discuss with our clients as it is mission critical, but many don't want to hear it!

12. July 2017
Do we still need Account Management in this day and age? Will clients pay for it? Will our teams respect the role? What gives?

02. June 2017
Defining and owning a niche is one of the most important decisions you will make for your agency. We know it is challenging, but in order to grow - you have to take the leap!

15. May 2017
Things move so fast, your To Do List is never complete. How do you keep up?

15. November 2016
10 Actions That Will Improve Profitability All companies must have a healthy bottom line to maximize their success. This is particularly true for creative companies involved in the delivery of live events as profit allows for investment in talent and infrastructure, enables the ability to turn-down unwanted work, and generates loyalty through greater rewards for employees. Although pricing strategies can do a lot to enhance profit, there is obviously a limit to what can be charged. Therefore,...

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